Collaborating on a robust eCommerce solution for a west coast coffee chain
Arcada Labs was building a robust eCommerce solution for Dutch Bros’ in-store merchandising and hired us to design the front end of the new shopping experience.
Our primary focus was on designing the product collections and product single pages through to the cart and checkout experience. Additionally, we designed the necessary UI components to allow users to filter and sort through multiple variables. Using Dutch Bros style guide to inform the visual identity through colors and fonts, the overall look achieved cohesiveness with their larger site as well as clean functionality for the end user.